4 Ways Your Brand Can Become a True Thought Leader — The Content Strategist
As buzzwords go, few phrases curl writers' faces into snickers and eye rolls as consistently as "thought leadership." But what do you call the content brands produce that shares information from a...
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Should I Rebrand and Redirect My Site? Should I Consolidate Multiple...
Making changes to your brand is a huge step, and while it's sometimes the best path forward, it isn't one to be taken lightly. In today's Whiteboard Friday, Rand offers some guidance to marketers who...
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Wie man die Macht der Farben im Online Marketing ausnutzt
Farben haben einen entscheidenden Einfluss darauf, wie wir bestimmte Dinge wahrnehmen. Das gilt nicht nur für Alltägliches, sondern natürlich auch für Marken, Produkte oder auch Websites. Farben können...
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How to Find Your Social Media Marketing Voice and Tone
Among the many ways to stand out on social media- killer content, amazing visuals, specific formatting, and more-one that often gets overlooked is voice. We don't want brands talking at us as if we are...
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Finding Your Brand’s Voice: How to Shape a Tone of Voice
Want to pin down a consistent way of speaking to your audience? Check out this training guide.Source | go to bundle Brand
View Article5 Steps to Creating a Voice and Tone Guide That Your Coworkers Will Actually...
In almost every content marketing book or conference, you'll see the same tired ol' (good) advice, "Your company needs a voice and tone guide!" "Well, that's great," you might say, "How do I create...
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A simple tool to guide tone of voice - GatherContent: A blog about content...
It can be difficult to control how you sound on the internet. Even when setting out with the best intentions, it's extremely easy to lapse into cliched communication styles, making your message sound...
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Lovebrand » Vybrat dobrý název pro firmu není hračka. Máme návod, jak na to
24. 02. 2015 | Matez Jindra Možná to taky znáte, rozjíždíte novou firmu a první s čím si začnete lámat hlavu je, jak ji pojmenovat. Ze začátku si řeknete, že to bude docela sranda, jenže po delším...
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Why is Branding So Important To Small Businesses? - Big Red Cloud
The importance of branding to businesses, no matter their size, is now recognised as a critical component of business growth and sustainability. Ignore branding at your peril especially in a world that...
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Client Questionnaire Template for Logo Design Brief - The Logo Smith
Updated and restructured as of 18/04/11] Have had a few requests to transplant my existing logo design client questionnaire into a post so here we are; the full set of questions available to you to use...
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TinEye Labs - Multicolr Search Lab
TinEye is a reverse image search engine built by Idée. Give it an image and it will tell you where the image appears on the web.Source | go to bundle Brand
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How to Monitor Online Brand Mentions in 7 Steps
Online reputation management is quickly becoming one of the most heard phrases in the blogging and internet marketing space. If you haven't heard of it already, you probably will soon enough. In the...
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7 Things You Need in Your Personal Branding Strategy | Jason James
When you meet , you know you've met Scott Ginsberg. He wears a nametag every day to make sure that's the case. And he turned that nametag schtick into a six-figure income, meaning it wasn't schtick at...
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How to Use SEO to Build Your Brand
If you want to build your brand using the inbound methodology, you need to work on your SEO, content, networking, social media and other such things.Source | go to bundle Brand
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The 3 Greatest Paid Marketing Hacks to Amplify Your Brand’s Reach
You spent thousands of dollars to build a shiny online business. You started to push out content at a consistent frequency because you had read that 79% of companies with a blog get a positive ROI for...
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